While providing you with our HR consulting services, we employ a proven process that begins with precise insights into the nature of the problem, a sharply defined strategy and the deployment of the right service mix to bring about effective resolution. This process focuses on three 3 foundational and core aspects that we call—
In a world full of uncertainties, the only thing organisations can depend on to guarantee growth are their employees. But what happens if the employees themselves don’t feel connected to their organisations and motivated enough to give their best? At d’frens, we help you navigate through such situations using our HR consulting expertise.
We believe in the power of people and work with leaders to bridge gaps, big or small, between their organisations and employees. Because only then can they work together to unleash each other’s limitless potential. And it all starts with recognising and eliminating the root cause for the gaps.
Using our 15 years of experience as HR consultants in diagnosing and solving such problems, we believe that 3 key areas—Employee experience, Employee value proposition and Employer Branding—that when addressed in conjunction with each other, leads to a positive transformation in the employer-employee relationship within your organisation.
By creating the perfect employee value proposition and authenticating it in relevant and impactful employee experiences, we help you build a strong employer brand that your employees want to talk about.
The result? Your people coming together to help your organisation Grow Limitless!
d’frens exists to help turn your limitless potential into outcomes
through reimagining—
Over the last few years, organisations the world over have realised that the entire working experience matters more to their employees than just financial packages and perks. But providing highly enriching employee experiences to your workforce regularly is not easy. It requires a lot of thought, implementing systems and processes, both cultural and transformational, and build an effective and relevant Employee Experience.
At d’frens, we help you understand the moments that matter and create holistic employee engagement experiences through our knowledge and experience in HR consulting.
We believe that genuine experiences can only be built by keeping the full scope of the organisation’s identity in mind. So, we work with you to identify the key areas where there is a need to incorporate positive experiences and ensure that the experiences crafted are unique, sincere, and are appropriate for your employees. And while a lot goes into this process, the end result translates into success and growth, both for your organisation and your workforce.
In a world where money is no longer the primary motivating factor for employees, focusing on the employee experience is the most promising competitive advantage that organizations can create.
Employers now need to know and understand what is important to today’s workforces and reflect that in their employment value proposition.
The best talent in the market is looking to work with the very best of organisations. They aspire to be a part of companies that go beyond just compensation and benefits to create a great place to work for their employees. This means your organisation needs to be able to communicate your efficiency in creating an enriching workplace to the world in order to attract the top talent! And Employer Branding helps you do just that.
We work with you to communicate your proficiency as an employer to the market in a positive and highly impactful manner. By understanding and auditing your current standing as an employer, we assess and formulate a customised employer branding plan for your organisation to provide you with relevant HR consulting. We implement unique employer marketing experiences, help set up systems to facilitate employee advocacy, and use technology and the digital world to drive these efforts to ensure that your employer branding is made desirable to employees and prospective employees alike.
Customers will never love a company until the employees love it first.
The challenge
A change in leadership kicked off a changed vision and values stack. While the vision was well received and articulated by the CEO, the challenge for our HR client was to ensure that the values were percolated across all levels of the organization.
The approach
A key element of the campaign was first creating ownership among the managers to then activate a systemic change through our proprietary R.E.A.L. framework of communication:
Raise Awareness
Educate Audience
Amplify Purpose
Leverage Advocacy
d’frens devised High Flyer—a values campaign that addressed each tier of the organisation. Helping employees learn and live values everyday at work, the 5 month long campaign included floor walks, escape room experiences, live examples through improv exercises with the campaign reaching its crescendo when a 300 sq. ft. mural created collectively by employees was revealed.
Outcomes
d’frens garnered a total of 1978 touch points from the universe of 500 employees – i.e each employee participated in 3-4 touch points during the 5 months. The campaign received a consistent high approval rating and the crowning moment was the absorption of the values rated at 4.5/5 by each function.
We’ve brought value to our customers. As always, we’re grateful for their appreciation.
“Aiming to build a learning culture, they not only helped us with our plans but also added value to make it much bigger and a huge success”
Sunil Singh,
Reliance Industries Ltd.
“d’frens helped us identify our brand identity, clarify our message and revived our organization. Their expertise and agility guided us to become a brand we are proud of!”
Stuart Harris,
Growth Academy Asia, Hong Kong